Applied Research & Consultancy

Evaluation of and advice on the development of e-business, e-business, multichannel, web 2.0/social media, and green IT strategies based on applied and rigorous research.

Multichannel Management and Analytics

Firms increasingly leverage existing market channels to foster a deeper integration between physical outlets, websites, call-center, social media, mobile applications, and others. Get expert advice on how to choose a viable multichannel strategy to achieve cross-channel integration that fits your company and is more effective at lower costs.

CSR, Social Media and Green IT Strategies

Get advice on ways to integrate and align your green IT strategies with other business goals.  Facing challenges to assess the emerging business models around smart meters and energy? Or to measure the indirect effects of  green IT? Want to learn more about monitoring and assessing the  strategic implications of ongoing discussions in the media and web 2.0 sharing platforms?

Online Markets and Platforms

Firms may choose to set-up or participate in selling or buying products and services in online marketplaces.  Do you want to perform analyzes and gain advice on ways to improve the effectiveness of your firm strategy and foster greater efficiency gains?

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